Exhibitors Knowledge Forum-About EKF

ABOUT EKF

Exhibitors Knowledge Forum is an innovative one day seminar that educates exhibitors with the skills necessary to succeed in any exhibition they participate in. INK Business Media worked in close association with Karla Juegel, an advisor to the German Ministry of Education on behalf of educational programmes for young professionals in the Exhibition and Event Industry.

EKF will be organized in Chennai, Bangalore and Hyderabad in August 2010. Designed for exhibitors who are currently participating in exhibitions organized in India and overseas; this forum will discuss strategies and tactics to improve their trade show participation and significantly increase their trade show ROI.

EKF covers a comprehensive variety of trade show planning topics, ranging from selecting the most targeted shows, setting goals and objectives, to creating targeted messaging that draws qualified prospects to the booth. However, EKF doesn't stop there; it also covers the important topics of gathering qualified leads, booth staff training, to post show reporting and all other skills required to make exhibiting a success. This program will also provide you knowledge in participating abroad.